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PRICERUNNER.COM SURVEY OF 1000 CONSUMERS REVEALS HIGH PERCENTAGE OF AMERICANS ‘THINKING GREEN’
“ENERGY STAR” qualified products a decision factor in purchases.
(WESTLAKE VILLAGE, Calif., June 26, 2007) - According to a survey, commissioned by PriceRunner.com, of 1,000 consumers in the United States, 86% of the survey respondents reported purchasing “environmentally friendly” products at least once or twice a year, while sizable proportions purchase these types of products monthly (17%) or weekly (12%).
Nearly three-quarters (73%) have heard of some products being “ENERGY STAR” qualified. Among those aware, two-thirds (66%) have decided to purchase a particular product(s) at least partly because it was “ENERGY STAR” qualified.
The survey revealed that in the past five years refrigerators, freezers, clothes washers, dishwashers and light fixtures were the more commonly purchased items among respondents.
Martin Andersen , General Manager of PriceRunner U.S., encouraged consumers to visit PriceRunner.com when shopping for their major household appliances to check on whether a product has earned an Energy Star rating. Consumers can also research product specifications, technical data, read reviews and find the best prices.
ENERGY STAR is a “…joint program of the U.S. Environmental Protection Agency and the U.S. Department of Energy helping consumers save money and protect the environment through energy efficient products and practices. Products in more than 50 categories (e.g. home appliances, home electronics, home and office heating) are eligible for the ENERGY STAR. ENERGY STAR products use less energy, save money, and help protect the environment. According to the U.S. government, Americans, with the help of ENERGY STAR, saved enough energy in 2006 alone to avoid greenhouse gas emissions equivalent to those from 25 million cars - all while saving $14 billion.”
Amplitude Research® conducted this study over a 4-day period from April 6th to April 9th, 2007 among a nationwide web panel. There were 1,000 survey respondents, resulting in a +/- 3.1% maximum sampling margin of error at the 95% confidence level. Visit http://www.pricerunner.com/energystarsurvey.html for survey results.
Source: Energy Star official website at www.energystar.gov
About PriceRunner
PriceRunner is an internationally acclaimed comparison shopping engine that provides consumers with easy access to comprehensive buying information on a wide variety of products. PriceRunner aggregates product details, user and expert product reviews, retailer ratings, as well as the best available prices in one convenient location. PriceRunner distinguishes itself from other comparison shopping engines by including prices from both online and offline retailers providing consumers with the broadest price comparisons and always lists the lowest price first. PriceRunner’s goal is to provide consumers with the ability to make an informed and confident buying decision. PriceRunner is a ValueClick, Inc. company.
About ValueClick
ValueClick, Inc. (Nasdaq: VCLK) is one of the world’s largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick’s performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, Hi-Speed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.
This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, ValueClick’s ability to successfully integrate its recently completed Fastclick and Webclients mergers, trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under “Risk Factors” and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including: its Annual Report on Form 10-K filed on March 31, 2006 and amendment to its Annual Report on Form 10-K/A filed on April 21, 2006; its current report on Form 8-K filed on February 27, 2006; recent quarterly reports on Form 10-Q and Form 10-Q/A, other current reports on Form 8-K; its amended registration statement on Form S-4, filed on September 27, 2005; and its final prospectus on Form 424B3 filed on September 28, 2005. Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include, but are not limited to, the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
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