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W7 Foundations

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31 products

W7 Foundations W7 HD Foundation Fresh Beige
-13%

W7 HD Foundation Fresh Beige

Foundation, Matte

£3.69£3.20
Wilko.com
Amazon
in 5 stores
W7 Foundations W7 Skin Fresh Foundation ~ Buff Beige

W7 Skin Fresh Foundation ~ Buff Beige

Foundation

£2.50
Luxplus
The Beauty Store
in 2 stores
W7 Matte Made In Heaven Foundation

W7 Matte Made In Heaven Foundation

Foundation, Matte

£3.49
Luxplus
The Range
in 2 stores
FOUNDATION

FAQ

It’s a liquid, powder or mousse face makeup that works to create an even base for the rest of your makeup. It helps cover blemishes, soften spots and create an even skin tone. Foundation comes in different levels of coverage: sheer, medium, full or buildable. It also has different finishes: natural, matte and dewy.

There are a couple of things you need to know to be able to find the right shade. First things first, find out what your skin tone is. They are split into three main categories: light, medium and deep. Then find your undertone. Now, how do you do that? By checking the colour of your veins.

  • Blue or purple: Cool undertone
  • Green or olive: Warm undertone
  • Undefined colour: Neutral undertone

Once you’ve figured these things out, apply the foundation to your jawline so you can see the shade against both your face and neck. The right shade for you is the one that’s the least visible.

It’s important to start with a clean slate when applying foundation, so begin with washing your face, then move on to the following steps:

  1. Apply a thin layer of moisturiser to your face, give it 5-10 minutes to set.
  2. Put about two pumps of foundation in the palm of your hand.
  3. Use a foundation brush, a beauty blender or your fingers to dab the foundation onto your face, start from the centre and blend out.
  4. If you want to, use a damp beauty sponge and dab, don’t wipe or smudge, and blend the foundation all around your face. Use the pointy part of the sponge around your eyes and nose.
  5. If you want to, set your foundation with a translucent setting powder.
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