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Don't want to spend a fortune on trendy beauty and makeup products or maybe you just want to get more for less. Then dupes are a great way to get both! Many times products will rise in price when a so called "luxury brand name" is attached to the product, but many times the product itself won't be much different from main stream products, this is especially true when it comes to skincare and makeup. So these are some great areas to opt for dupes instead of expensive brand names.
Once Ariana Grande released her Cloud Eau de Parfum many were quick to notice that it was an almost exact dupe of the insanely expensive Baccarat Rouge 540. Both have a musky floral scent, but one is the fraction of the price.
Maybelline Cheek Heat Gel-Cream Blush #15 Nude Burn
The TikTok viral Nars liquid blush gained popularity for it's lush shimmering pink look and how well it suited a wide range of skin tones. But not only is it a more high-end makeup product it has more or less been sold out since going viral. So a great replacement is the Maybelline Cheek heat gel in Nude Burn. It gives a similar tone and effect as that of the Nars product.
*Pay in 24 installments with Klarna, APR 21.90%: Borrowing more than you can afford, or paying late, may make it harder to get credit in the future. Credit subject to status. 18+. UK residents only. A downpayment of 10% or higher may be required. Klarna Financing has a representative 21.9% APR (fixed). Representative example: 21.9% APR representative based on a loan amount of £1200 repayable over 24 months at an interest rate of 21.9% p.a. (Fixed). 23 monthly payments of £61.06 and last payment of £55.01. Total amount payable of £1,463.39. Total charge for credit £263.39. Minimum and maximum purchase amount £250 - £10,000. Lender: Klarna Financial Services UK Limited (nr 14290857). T&Cs apply. Pay in 3: Klarna’s Pay in 3 is an unregulated credit agreement. Borrowing more than you can afford or paying late may negatively impact your financial status and ability to obtain credit. 18+, UK residents only. Subject to status. T&Cs and late fees apply.
OLAPLEX has been a long-time favourite with bestsellers such as No. 3 Hair Perfector and No. 7 Bonding Oil. Although Olaplex is great it is pricey, if it's not quite within you budget then there are more affordable options such as: ReVox Plex, which, just as OLAPLEX have a whole line of products to give you shiny and frizz-free hair. User reviews speak highly of the products, and say that they are up to par with the more expensive brands both when it comes to the products consistency as well as result. Another favourite is Revolution Beauty, their Plex-series has a bit more of a watery consistency, but the result is similar to that of the more expensive brands and will give you soft and silky hair.
Surely no one can have missed the hype around the Dyson Airwrap, with its revolutionising air wrap technique it minimises damage done to the hair which you get from regular stylers, however this innovative technology naturally comes with a hefty price tag of about £500. Understandably this is out of budget for many, and although there is no perfect dupe for the Airwrap due to the patented technology used, the Revlon hair styler does provide a very similar result and gives you that salon blow-out look for about a tenth of the price.
Just make sure to use a heat protectant and not set it to maximum heat, otherwise you might risk damaging your hair.
The tarte shape tape contour concealer has been trending for a long time and was the longtime favourite of many beauty YouTubers a few years ago. A great dupe for the shape tape is the E.L.F. camo concealer which does a great job in concealing and has a similar consistency and coverage.
Vichy Liftactiv Supreme Vitamin C Serum
Vitamin C is a great step to have in your skin care routine as it brightens and livens your skin. At the higher end of the Vitamin C products we have SkinCeutical C E Ferulic serum, a wonderful product but very pricey. A great substitute for this is the Vichy Liftactiv Supreme Vitamin C Serum. It's more affordable and will to a great extent give you the same result.
Catrice Poreless Makeup Primer
Primers are a must have if you want your make up to last all day. And the Benefit Porefessional primer is an all-time favourite for many, but if you want to try a more affordable primer that delivers the same standard as well as minimise the appearance of pores, then the Catrice primer is a great replacement.
The Anastasia Beverly Hills Brow pencil is an iconic brow product that revolutionised the way we did our eyebrows (do we all remember the contour cut eyebrows?) If you're still obsessed with the Anastasia brow pencil but want the same result for less then the NYX micro brow pencil is a great substitute and matches the Anastasia technology and style.
The infamously expensive La Mer products have gone viral many times over and over again, and many may feel tempted to try the product but don't feel like dolling out a few hundred pounds for a face cream, then you're in luck because this is one of those times when the price of a product is significantly raised due to the brand name. In this case the £230 La Mer Crème De La Mer has a pretty close dupe in the Nivea Creme which you can easily find for under £2! A significant price gap for very similar products and results.
Maybelline Instant Perfector 4-in-1
The Charlotte Tilbury Flawless filter foundation is a staple in the makeup bag of many influencers and MUAs. But it's not the most budget friendly foundation, we suggest trying out Maybelline Instant Age Rewind Instant Perfector 4-in-1. It gives great coverage and the same flawless result.
NYX Matte Finish Setting Spray
What would we be without our setting spray? And it all started with the cult classic Urban Decay All Nighter Setting Spray which was many YouTuber's favourite a la 2015. But it still holds up as one of the top setting sprays. But another equally great and more affordable setting spray is the NYX Matte Finish Setting Spray that helps your makeup stay flawless without breaking the bank.
Another Dyson product, but this time the Dyson hairdryer. Although this product is much raved about and sought after it does have a pretty price-tag to match. Why not opt for the Xiaomi Mi Ionic Hairdryer instead, it looks quite similar in shape and design and does the job equally well.
Rihanna has not just given us an endless number of top hits - she has also created the popular makeup brand; Fenty Beauty. Fenty Beauty Gloss Bomb is one of the most popular products. But if you want a bit more budget friendly option that gives the shame shine and lustrous result then the Revlon Super Lustrous The Gloss is a great dupe.