Samsung Celebrates 20 Years as Global TV Leader, Elevating the Viewing Experience with Thierry Henry

Samsung marks a significant milestone this year as it celebrates 20 years as the world's leading TV brand¹. Samsung has teamed up with footballing legend Thierry Henry ahead of a huge summer of football.

Thierry Henry has long been an advocate for the ultimate viewing experience, particularly when watching live sport. His collaboration with Samsung highlights the importance of high-quality technology and how it brings people together by enhancing every moment on screen.

Ex-Arsenal and French national player Thierry Henry said:

“For me, how you watch sport matters just as much as the sport itself. This campaign will show how technology can really elevate those moments, whether you’re watching football at a local venue or at home, it’s always better when you watch it on a Samsung.”

As sport brings people together, Samsung aims to create a connection through its TVs, fostering moments of fun, excitement, and camaraderie. Whether it's a summer of sport or a quiet family movie night, Samsung's technology ensures that every moment is enjoyed to its fullest potential.

Samsung has consistently pushed the boundaries of what's possible in home entertainment and is now offering up to 20% cashback on selected TVs², plus up to £250 off when you recycle your old TV⁴. Giving viewers the opportunity to enjoy crystal-clear visuals, vibrant colours, and great detail.

With 20 years of innovation behind it, Samsung remains dedicated to delivering TVs that not only meet but exceed the expectations of viewers around the world.

Exclusive Offer

To upgrade your TV experience, Samsung is offering:

• Up to 20% Cashback on selected AI TVs²
• Up to £100 off when you pay with PayPal³
• Up to £250 off when you recycle your old TV⁴

Full details on the latest offers, participating products and promotional terms can be found at Samsung.com

A Look at What Samsung Is Offering

Disclaimer

¹ Source: Omdia, February 2026. Global television market share by manufacturer, based on annual sales by volume and revenue. According to Omdia data, Samsung has been the world’s leading TV brand for 20 consecutive years. For general information only; not an endorsement, certification or recommendation by Omdia.

² Samsung Electronics (UK) Limited. UK (including CI & IOM) residents aged 18+ or registered companies. Purchase a selected new Samsung TV or Soundbar between 13.05.26 – 16.06.26 from a participating retailer. Claim cashback of between 10%–20% of the purchase price on selected TVs and selected Sound Devices from Samsung within 30–60 days of purchase. Maximum 5 claims per household and 10 per business. Full terms and claim details available at samsungoffers.claims/20yearsUK.

³ PayPal Finance Campaign: Purchase from Samsung.com between 06.05.26 and 12.06.26. £50 off applies to eligible 2025 TVs and Sound Devices priced at £999 or more. £100 off applies to eligible 2026 OLED, Micro RGB, The Frame, Neo QLED and Mini LED TVs priced at £999 or more. Discount automatically applied at checkout when paying with PayPal. Subject to status and credit approval. Terms and conditions apply.

⁴ Trade Up offer available only at Samsung.com. Customers must apply the Trade Up discount before checkout. Recycled products are non-returnable and hold no trade-in value. Products must be ready for collection when the new product is delivered. A surcharge equal to the discount received may apply if the product is not recycled as required. One Trade Up discount per eligible product type recycled. Terms and conditions apply.